Black Hat SEO – What Never To Do Or Get Banned
While there are many legitimate skills in SEO there are also those that can work but if you get caught using them the results can be disastrous. When search engine optimisation became an issue many techniques were employed because at that point the search engines used a much simpler algorithm. As these tricks were used to exploit the simpler algorithms they were also served to make them more advanced. Let’s look at a few tricks.
Cloaking and redirects are methods whereby you show one page to the search engine but a different one to the visitor. A redirect merely brings visitors to one page and then sends them to another page by refreshing the page with one on their site. Cloaking involves fooling a search engine’s indexer into thinking that it is something else and getting the indexer to send false information back to its boss.
